动态能力如何影响中小型农产品电商企业绩效?
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国家社会科学基金重点项目“‘互联网+’生鲜农产品供应链渠道概念、形成机理、模式演进和创新逻辑研究”(15AZD063)。


How Does Dynamic Capability Influence Small and Medium-sized Agricultural E-commerce Enterprises’ Performance 
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    摘要:

    经济全球化和环境不确定性使企业竞争由相对静止模式转变为动态模式,通过动态能力获取、整合、重构资源进行创新行为,成为企业在动态竞争环境中获得持续竞争优势的关键。基于江西赣州和浙江丽水123家中小型农产品电商企业调查数据,采用中介效应模型实证分析了企业创新行为、动态能力与企业绩效之间的关系。研究表明:动态能力对企业绩效有显著的积极影响,企业创新行为在动态能力与企业绩效关系间存在中介作用。具体而言,企业知识获取能力通过作用于企业内部体制改革和市场开拓行为提高企业绩效;企业整合利用能力通过作用于企业新技术采纳行为提高企业绩效;企业重构转变能力通过作用于企业市场开拓行为提高企业绩效。提出中小型农产品电商企业可以根据自身能力优势,采取相匹配的创新行为,来提升自身的企业绩效。

    Abstract:

    The competition among enterprises changes from relative static mode to dynamic mode due to economic globalization and environmental uncertainty. Hence it is essential for enterprises to obtain sustainable competitive edge by acquring,integrating and reconstructing resources through dynamic capabilities. Based on the survey data of 123 small and medium-sized agricultural e-commerce enterprises in Ganzhou,Jiangxi Province and Lishui,Zhejiang Province,this paper empirically analyzes the relationship among enterprise innovation behavior,dynamic capability and enterprise performance by using mediating effect model. The research shows that the three dimensions of the dynamic capability have a significant positive effect on the performance of the enterprise,and the innovation behavior of the enterprise has an intermediate role between the dynamic capability and the enterprise performance relationship. Specifically,the enterprise knowledge acquisition ability improves the enterprise performance through the internal system reform and the market development behavior; the enterprise integration utilization ability improves the enterprise performance by acting on the enterprise new technology adoption behavior; the enterprise reconstruction transformation ability improves the enterprise performance by acting on the enterprise market development behavior. Therefore,it is proposed that the small and medium-sized agricultural product e-commerce enterprise,based on its own capability advantage,should adopt the corresponding innovation behavior,which will help to improve the performance.

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刘 迪,孙 剑.动态能力如何影响中小型农产品电商企业绩效?[J].华中农业大学学报(社科),2020,(5):51-59

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  • 在线发布日期: 2020-09-12
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