Abstract:Insight into the value creation logic in industrial business models proves to be the precondition of the healthy development of the pig industry.Based on a comparative study on the value creation logic between the traditional industry economy era and the era of Internet economy,this paper focuses on the core elements association and the value creation logic in the business model of pig industry,and analyses how the busines model evolved and the corresponding phase characters.Finally,it proposes that the pig industry should adopt the new model of Internet+ in the era of Internet economy,which consists of raising the qualities of enterpreneurs,improving the infrastructure construction to secure the Internet of Things,confirming the direction of development to improve the industrial development system; and extending the industry boundary to reshape the value creation space.